Gailey Enterprises Real Estate (770) 733-2596

Atlanta Home Search

New Home Community Marketing

Over the last 30 years, we have specialized in the selling and marketing of new home communities for local and national builders in small and large planned urban developments having closed out over 600 communities across Georgia, South Carolina & North Carolina. We have marketed up to 50 communities at one time and averaged up to 80 closings per month. Our marketing staff is dedicated to delivering customized, professional marketing services for our clients and sales force. This includes all necessary marketing tools used for sales presentations, as well as full-scale advertising campaigns designed for television and radio. Throughout the years, we have developed tried and true marketing plans - plans that work and that can easily be adjusted to accommodate a shifting market.

We customize all community sales & marketing pacakges to fit your needs. Below is a sampling of some of what we can offer in addition to our traditional marketing.

  • Comprehensive Quarterly Marketing Plan  
  • Public Relations/Branding (Submission to Builder & Service Rating Awards) 
  • Area Market Research
  • Flags and poles @ Model/Sales Center & entrances if allowed by HOA and Ordinances
  • Model Home/Sales Center Signage and Homesite Signs
  • On-line tracking & analytics
  • Displays & Signage for Sales Centers
  • Promotional Flyers and Community Handouts of Various Types
  • Off-site Signage if Allowed by Local Ordinances
  • Weekend Directional Signs if Allowed by Local Ordinances 
  • Customized Community Presentation Folders 
  • Comprehensive Sales Training & on-going Weekly Traffic Reports
  • Management of Lead Database/CRM
  • Monthly Traffic Reports
  • Closing and Cancellations Reports
  • Customer Service Procedures taking buyer from start to closing
  • Coordination of all walk-throughs, inspections and closings
  • Competitor Shops and research
  • Design and Floor plan consultation
  • Sales Center Office Furniture
  • Real Estate Cooperating Agency Registration forms
  • Custom Contracts if desired
  • Purchaser Presentation Planned Events
  • Development Growth Consulting and Planning